Hey there. Thanks for visiting my strategy site. When it comes to work and teams, I value transparency, honesty, curiosity, growth, and collaboration.

When I’m not doing strategy stuff, you can usually find me playing bass guitar, collecting records, and going to live shows.

I’m always coming up with ideas for fake bands, fake TV shows, fake songs, and fake brands that you may find amusing or slightly annoying.

My friends tend to reluctantly and unwittingly adopt my catch phrases.

When I need to exercise (which is a lot since I love food) I love to ski, ride bikes, and swim.

Currently obsessed with Yellowjackets, Jeen-Yuhs, Turnstile, and my nieces.